Buy
Classic Cars.com is a unique, highly specialized,
and focused Web site. It's sole purpose is
to help people who are ready to buy a Classic,
Exotic or Specialty car.
By
combining the look and feel of a 'Magazine',
with the content of a well edited 'Directory',
and making it as easy to use as any link 'Portal',
we have created an invaluable resource for our
visitors to use time and time again.
To
further focus our audience, and better serve
the needs of our advertisers, we purposely put
little on the site of interest to kids, you'll
find no 'chat rooms', 'glossy photo galleries'
or things of that sort. We attract serious buyers
of Classic and Specialty cars almost exclusively
- by advertising on the site, you will be introduced
to these visitors at the START of their
buying process when the money is still in their
pockets!
It's
a fact that Web sites which center on a very
narrow theme or idea create visitors of greater
interest, and moreover 'leads' that are much
more pre-qualified and apt to buy.
Consider
this: When you narrow down your message
and focus on a niche, visitors who see your
advertisement and respond will already be 50%
sold the minute they hit your site's first
page! They want what you are selling, that's
why they are there! Then, it is up to
your web sites content to take them through
the remaining 50% and close the sale.
Niche
marketing on the Web is particularly important
these days since people typically don't take
the time to sift through an entire site, (let
alone pages of search engine results) to find
exactly what they are looking for. However, once
they find a site that appears to have the information
they seek, these visitors are inclined to surf
deeper than the first page, and therefore will
likely see your advert more often - increasing
the chance of a sale!
To
demonstrate how buyers attitudes are changing
with regard to automotive related purchases on
the web, take a look at the results of this recent MSNBC poll
of 5000 people.
How
would you describe your last experience buying
a car from a Dealer?
45% A big hassle
27% Frustrating, but just part of the process
18% Mostly positive
Have
you ever bought a car online?
6% Yes
94% No
Would
you consider buying a car online?
83% Yes
17% No
PEOPLE
WANT A BETTER WAY TO SHOP AND ARE BUYING MORE
AND MORE PRODUCTS AND SERVICES ONLINE EVERYDAY!
Launched
in the Summer of '99, the www.BuyClassicCars.com web
site is marketed heavily in over seventy countries
around the world, including Canada, and of course
the United States. We focus our marketing efforts
on major Collector Car auction events coast to
coast as well as key International Classic and
Specialty car events, like the 'Paris Retromobile'
Show, 'Techno Classica' in Essen, Germany,
the Goodwood Festival of Speed, 'Laguna Seca
Historics' and 'Pebble Beach' CA to
name a few. If you are new to Internet advertising
and think you would like to try our site, we
suggest you begin by clicking here.
It explains the difference 'Hits', 'Page Views' and 'Unique
Visitors'. This is important information,
which you need to know.
Experienced
marketers can use our flexible banner advertising & promotional
programs to build awareness, promote products & services,
generate inquiries and quickly drive traffic
to their web sites. Buyer Services International
LLC takes an up front approach to advertising
and we're not afraid to publish our prices on
the Web. Our ad programs are supported by a custom
ad management system which enables us to guarantee
results. We can also provide you with on-line,
real-time, password protected stats, which
our advertisers can access 24 hours a day! No
guesswork or hassles, just honest banner impressions
at an affordable price!
Like
you, we are a business, and we understand all
too well your need to get the "biggest bang
for your advertising buck"! What we propose
is that you just try our site. Start with our
smallest campaign of say 500 'click-thru' banner
impressions. This means your advertising banner
will be randomly selected from a folder on our
server and displayed at the top of EVERY page
of the site infinite times, until 500 visitors
to our site, have been redirected to yours. The
cost is just $500 and that includes our Graphics
department designing and creating your first
banner FREE! That's a $100 value!
Once
your banner is up on the site, we will issue
you a User/ID and password, that when entered
as instructed, will allow you at ANYTIME to see
how many people have seen your banner on our
site, and of those, how many have been delivered
to 'YOUR BUSINESS' as result of your advertising!
There is no guess work; you will know
EXACTLY how effective your advertising dollars
have been spent. Our site is currently visited
by over 10,000 people every week! That's 10,000+
Classic & Specialty car buyers EVERY WEEK!
To put it another way, one new person visits
our site every minute of every hour all day and
night, day in day out. There's NO WASTE, as we
only attract people interested in buying these
types of cars, each is a potential customer for
you!"
General
'Impression' Banners:
For general 'Name Recognition' choose this Monthly account option. These banners
rotate randomly throughout the www.BuyClassicCars.com web site, with
each query performed. If a visitor 'clicks' on your banner, they will of course
be redirected to your site.
- Buy
1 Months advertising @ $200.00
- Buy
6 Months advertising upfront and get one
month free! @ $1000.00
- Buy
12 Months advertising upfront and get three
months free! @ $1800.00
Special:
Try this 'Starter Package' for just $200 you'll
get a month of banner impressions, and your first
banner designed and created FREE!
Want
GUARANTEED traffic? - Read on
GUARANTEED
or 'Click-thru' Banners (our most
popular) If general 'Name Recognition' is
not what you want, you may decide to choose
our 'click-thru' option. With the 'click-thru'
style banner option, your banner advertisement
will be randomly displayed throughout the www.BuyClassicCars.com site,
until your banner has been clicked on, your
set purchased amount of click-thrus. This
is a very popular option, because you are
GUARANTEED how many customers will visit
your site, as a result of you placing this
advert!
It's
simple! If you want 1000 customers, buy 1000
'Click-thrus'!
-
5,000
Click-thrus for $2,500.00; $0.50 per Click-thru
-
2,000
Click-thrus for $1,280.00; $0.64 per Click-thru
-
1,000
Click-thrus for $750.00; $0.75 per Click-thru
Special:
Try this 'Starter Package' for just $500 you'll
get unlimited banner impressions, until 500
of our visitors have been redirected to YOUR
web site! PLUS your first banner designed and
created FREE!
Advertising
Specifications: |
-
Ads
are placed daily Monday - Friday
-
GIF
formatted banners, 11Kb or under, 468
pixels wide x 60 pixels high
-
Animated
ads accepted with Buyer Services International's
approval. 7 loops maximum!
-
Banner
size specifications are compliant with
IAB/Casie standards.
-
Buyer
Services International reserves the
right to refuse any banner we deem
inappropriate or contrary to our corporate
mission.
|
Advertising
Rates -- US Dollars: All rates are net and subject
to change without notice.
Payment Options: Buyer Services
International accepts Visa, MasterCard, American
Express, Discover Card, Checks, and Money Orders.
Payment is to be in (US) Dollars and is required
before any banner will be displayed. All
you need do to begin advertising on www.BuyClassicCars.com,
is fill out this simple and secure
Advertising Insertion Order Form, or download
the printable
version and fax it to us at (860) 423-6260. |